Back the 1980s, Technics was synonymous with quality and value. I had an integrated amp from them, as well as a great turntable and two cassette decks, which were amazing values. I had a friend with an amazing receiver with their logo on it. They were amazingly good for the money, as was Aiwa.
Then Panasonic killed the brand by putting their logo on shitty low end all in one systems, boom boxes, and crappy pseudo-component systems.
They also made some amazing flat diaphragm speakers which were much better than they should have been.
I miss those days, and the new image aligns with that old image. Let's see what they release.